Furthermore, still if even after knowing this you aren’t utilizing this visual stage for your business, you’re unquestionably missing a massive chunk of your audience and opportunities to connect with and convert them!
Read on for the latest and interesting Instagram statistics!
- 80% of Instagrammers follow a business on Instagram
- More than 500 million users are active daily on Instagram worldwide
- After Snapchat, Instagram is one of the most popular social media platforms amongst teenagers in the United States
- Instagram is dominant mostly amongst younger users below the age of 35
- Of all the Instagram users 50.4 percent users were female, and 49.6 percent of users were male
- Global spending on Instagram influencer marketing reached 5.67 billion U.S dollars in 2018
- Besides the United States, the top three Instagram users by country are India, Brazil, and Indonesia
- There are 400 million users that use Instagram stories every day
- About 80% of influencers consider Instagram as a primary way of collaborating with brands
- 60% of people claim they discover new products on Instagram
- Nearly 4.2 billion posts are liked on Instagram each day
- On Instagram 7 out of 10 hashtags are branded
- Instagram story ads increase purchase intent.